25 Surprising TikTok Statistics Worth Knowing in 2023
Published: April 5, 2022
TikTok is a popular Chinese-owned social networking service that exploded onto the app scene in 2016. Most people are aware of its ever-rising popularity, especially the young generations. But, just how widespread is TikTok exactly?
Keep reading to discover surprising TikTok Statistics worth knowing.
Top 10 TikTok Statistics
- Users watched over 100 million TikTok videos per minute.
- People spend 52 minutes a day on TikTok.
- Psychologists worry that TikTok is addictive.
- More women are on TikTok than men.
- Over 30% of Americans with mobile internet access go on TikTok once a month.
- “Good 4 U” is among the most popular TikTok songs.
- Charli D’Amelio is the most followed TikTok star right now.
- Dog trends are huge on TikTok.
- TikTok is the most downloaded app in the world.
- TikTok was a sponsor for the Euro 2020 championship.
Global TikTok Stats
In the upcoming section, you’ll find out how many people downloaded the app, the number of videos viewed per minute, how much time people spend on TikTok, and much more.
1. Over 100 million TikTok videos are watched per minute.
(Source: Statista / MediaKix)
More specifically, TikTok numbers from August 2021 indicate that 167 million videos were watched on the app every minute. Moreover, the social networking service has users from over 155 countries.
2. More than 100 million posts on Instagram used the hashtag #tiktok.
Many videos on TikTok are shared on other platforms and reach an even larger audience. Proof that cross-platform sharing gives even more popularity to TikTok is the fact that there were over 135 million posts marked with the hashtag #tiktok as of January 2022.
3. Over 20% of people on the internet use TikTok.
There are 4.8 billion internet users worldwide. Of those, 20.83% use TikTok. And according to TikTok facts, of the 4.4 billion active social media users, 22.32% use the app regularly.
4. People spend 52 minutes a day on TikTok.
Furthermore, it seems that 90% of users open the app daily. Plus, the average time a person stayed in the app was a little over 10 minutes, making it the most engaging social media app currently.
5. Psychologists worry that TikTok is addictive.
(Source: Study Breaks)
Even though we don’t have any specific TikTok addiction statistics, psychologists say that there is potential for the users to become addicted to the quick dopamine fix they get from the short videos.
6. Peru experienced the most significant increase in TikTok downloads from iOS devices in 2022.
At the end of 2021, TikTok app downloads via the Apple App store experienced a downward trend. However, January 2022 showed a six percent increase worldwide, with Peru recording a 104.8% increase compared to the previous month.
7. TikTok ranks sixth among the most popular social networks.
TikTok numbers show that the social network ranked sixth with one billion active users. WeChat was right before TikTok with 1.26 billion. The top five were: Facebook, YouTube, WhatsApp, Instagram, and Facebook Messenger.
8. More women (61%) are on TikTok than men.
Data regarding TikTok demographics from 2021 show that women are much more present on TikTok with 61%, while men account for 39% of all users. In fact, women are leading in both creating and consuming TikTok content.
9. TikTok was the most downloaded app in the world in 2021.
TikTok had over 656 million downloads globally in 2021. Instagram was second with 545 million, and third on the list was Facebook, with 416 million downloads.
TikTok Trends in the US
If you’re interested in the latest TikTok trends regarding its performance in the US, we’ve listed some below. So, continue reading to learn how many Americans use the platform, how many times a day they open it, and more.
10. The US leads the global market of TikTok iOS revenue with $15.6 million.
According to recent TikTok statistics, the US is followed by Saudi Arabia, with $5.7 million. Germany ($3.8 million), the UK ($3.3 million), and France ($1.7 million) rounded up the top five.
11. American users open their TikTok app eight times a day.
The average person in the US opens their TikTok app eight times a day, amounting to around 33 minutes. Additionally, TikTok’s engagement in the US rose by 1,533% from 2017 to 2019.
12. Almost half of US users are between 10 and 29 years old.
According to stats regarding TikTok demographics, the age group of 10 to 29-year-olds accounts for 47.4% of all US users. Moreover, 25% are 10 to 19, while 22.4% are 20 to 29.
Additionally, 21.7% of US TikTok users are 30 to 39, 20.3% are between 40 and 49, and only 11% are 50 or older.
13. Over 30% of Americans with mobile internet access use TikTok once a month.
The US has 267.6 million users with mobile internet access. Around 37% of those open the app at least once a month. Additionally, 50 million Americans visit TikTok daily.
Popular TikTok Trends
Popular trends are what keep users coming back for more. Below, we’ll share some stats and facts regarding the most famous content trending on TikTok.
14. “Good 4 U” was one of the most popular TikTok songs in 2021.
(Source: Mobile DJ Basics)
Many TikTok users make dances to popular songs, while other artists use TikTok to popularize their songs. Some of the most popular songs on TikTok have included: Masked Wolf’s “Astronaut in the Ocean,” Ariana Grande’s “Motive,” and Justin Bieber’s “Peaches.”
15. Charli D’Amelio is the most followed TikTok star.
(Source: Social Blade)
D’Amelio has over 2,000 uploads and over 134 million followers. According to stats concerning the top TikTok trends, Khabane Lame is second with around 130 million followers, while Bella Poarch is third with 87 million followers.
Other famous stars on TikTok are Addison Rae, Zach King, Will Smith, and more.
16. The D’Amelio sisters are the top-earning TikTok stars.
The famous TikTok sisters now have a TV show called “The D’Amelio Show.” They also have their own brand called “Social Tourist.” All of this, plus different ventures they’ve explored, made them over $27 million in 2021. In 2021, they made less than $7 million.
17. Sushi the Dog has over 2.8 million followers on TikTok.
(Source: Daily Paws)
Many people have used their pets to gain popularity on TikTok, and the results have been funny and heartwarming videos. From dogs misbehaving, dogs living their best lives in pools, to dogs doing the most for their owners, dog TikTok trends are an obsession for many people.
18. The “Tumbleweed” challenge has over 38.8 million views.
In what might possibly be one of the dumbest trends of TikTok, users drop to the ground and roll like a tumbleweed while country-western music plays in the background. Celebrities like The Tonight Show’s host Jimmy Fallon have participated in this challenge.
19. Zoom meeting mishaps are among the most popular current TikTok trends.
(Source: Hot in Social Media)
As most people have been working from home at one point or another in the past two years, it’s not surprising that one of the most popular trends is Zoom meeting mishaps.
From teachers forgetting their mics are on to colleagues imitating one another, Zoom mishaps have been the source of much laughter.
20. The “Milk Crate” challenge is one of the more dangerous TikTok challenges.
These trends on TikTok are not always safe for the people who attempt them. In the “Milk Crate” challenge, people stacked crates and tried to climb on top of them — resulting in countless videos of people crashing to the ground in a pile of plastic boxes.
21. A 22-year old dancer almost died while performing the “Dry Scoop” challenge.
The “Dry scoop” challenge is one of the more dangerous TikTok trends in which people try to gulp a spoonful of pre-workout powder without water. This challenge can result in choking and is very dangerous.
In fact, a 22-year-old dancer who attempted it suffered a heart attack and ended up in the hospital.
22. TikTok creator teaches people to fall asleep fast through a video seen over 6.6 million times.
(Source: Yahoo! News)
TikTok is not always about dances and dangerous challenges. A Filipino fitness trainer showed his followers a military technique that can help you fall asleep in just two minutes.
European TikTok Statistics
Continue reading to discover just how popular this app is in Europe.
23. TikTok was first according to the number of downloads.
(Source: Sensor Tower)
TikTok was the most downloaded app in Europe in 2021 when we put together the downloads from Google Play Store and App Store. On the App Store, WhatsApp was more popular than TikTok.
24. TikTok was a sponsor for the Euro 2020 championship.
(Source: The Drum)
One of the hottest TikTok trends, “Where fans play,” gave football fans a chance to connect. After months of planning, the campaign’s success allowed fans to imitate crucial moments and feel like they were a part of the matches.
25. TikTok was the third most popular app in Europe.
(Source: Sensor Tower)
According to the revenue they made in 2021, TikTok ranked third. According to Google Play Store revenue, TikTok was second, while for Apple users, it was fifth. Before it, the only two apps were Disney+ in second place and Tinder in first.
Now that you know how many people use TikTok daily and just how fun some challenges can be, you may start using this app more. Whether for personal use or business needs, TikTok can be a real winner.
How to see TikTok stats?
(Source: Backlight Blog)
You need to open the TikTok app and click on the “Me” button in the bottom right. Now, click on the three little lines in the top right and select “Manage Account.” Once you do that, then simply click on “Switch to Pro Account.”
After completing these steps, if you choose Creator or Business, you’ll gain access to TikTok Analytics.
Once you fill out a few details, you’ll be able to see your TikTok stats.
Is TikTok still growing?
(Source: W3 Lab)
TikTok hasn’t stopped growing since its launch in 2016. In fact, it has been continually gaining more and more users rapidly. TikTok user statistics indicate that it’s one of the fastest-growing social media platforms.
What is the average age of TikTok users?
(Source: Omnicore Agency)
According to TikTok statistics, 50% of all TikTok users are under 34, with 32.5% between the ages of 10 and 19.